Scientist vs. Life Coach
Making sense of how brands, media and culture are responding to COVID-19. (4 of 4)
Marketing
Decoding the norms (ideas, values, higher-order benefits) expressed via marketing forms (language, color, context, more).
Dig Deep
"Find your ____.”
Love Yourself
“Love what’s inside.”
Seize Control
“I am the captain of my soul.”
Human Science
“We see _______.”
Far-Out Science
“Be ready for ___.”
Everyday Tech
“Your Day. Changed Forever.”
Friendly Advice
“You can feel better now.”
Good Enough
Adjust your expectations.
Dream On
“I want to go where the wind takes me.”
Stay Sexy
“Free love.”
You’re Covered
“Help you focus on TODAY.”
You’ll Get There
“I found my ____”.
Step by Step
“Trust the journey.”
The Bright Side
“Say hello to a lighter feeling.”