Marketing Photo Op (Marketing)
Is it ironic?
"Why on earth should I be interested in his taste in mocktails?"
Marketing
Decoding the norms (ideas, values, higher-order benefits) expressed via marketing forms (language, color, context, more).
Heritage & Craft
Trying too hard to be like Scotch?
Plantation Fantasy
Nostalgia for the plantation.
Yoga Balance
"Restore your digestive balance."
Gut Instinct
"Listen to your gut."
Spa Treatment
The "spa doctor” restores beauty through gentle, but still expert methods.
Specific Targeting
“Find the one that’s right for you."
Marketing Photo Op (Marketing)
All that glitters…
"You are missing what's being signaled here."
Marketing Photo Op (Marketing)
Not so trivial
"I'm one of those rolls that never ends"…
Marketing Case File (Marketing)
The Fall
"It was a retelling of the story of The Fall, and the coming into being of community and society."
Winding Down
“The gentle sweet taste will calm you down”
Just Breathe
“Phew, anytime”
Wellness First
“Mental, Physical, Social”
Healthy Routine
"Treating myself properly.”