Making Sense with…
"Watching, listening, seeing, feeling, multiplying the stimuli…"
Semiotics
Untangling the webs of significance within which we've suspended ourselves.
Making Sense with…
"Closing the gap between what brands think they are communicating and what they’re actually communicating."
Making Sense with…
"The thrill when it all comes together is incomparable."
Making Sense with…
"You can think deeply about seemingly silly things, and derive meaning from them belied by their simplicity."
Making Sense with…
"You have to understand the situation first and then decide which tools to use."
Making Sense with…
"A purely analytical approach can't answer the question of what and where to analyze."
The Real Thing
"A popular life ‘with the lid off.’”
Semiofest Sessions
Announcing an online series of semiotics-oriented get-togethers!
Generation OK
“Don’t be fooled into thinking there has to be a reason for everything.”
Future Peril
How to talk to people 10,000 years in the future.
The Sweetest Hangover
“If there’s a cure for this, I don’t want it!"
Code-X (Intro)
What are the implicit assumptions (or “mythologies”) we’ve absorbed?
Is This Heaven?
“I lend myself to the social game, I pose, I know I am posing, I want you to know that I am posing.”
Creolised Fashion
Brands borrowing from jostled signs, creolised into incomprehension.