
Making Sense
"Everything becomes luminous, everything becomes coherent again."
Dialogue, Q&As, story telling.

"Everything becomes luminous, everything becomes coherent again."

"Semiotics is indispensable to my creative efforts."

"We need creativity in order to make connections that aren't obvious."
Marketing Case File (Marketing)

"It was a retelling of the story of The Fall, and the coming into being of community and society."

On April 25, a session exploring the semiotics of place.

Fascinating work and fun creative projects…

"There's depth, complexity, and cultural significance hidden within phenomena that can seem obvious."

"LEGO was born into a post-WW2 Europe that needed to be rebuilt — but along radically different lines."

"It’s a journey of exploration and constant learning."

“Do I really have to destroy the beautiful logo by making it shabby?"

"Surprise, paradox, and creativity is part of everyday life for semioticians…"
Marketing Case File (Marketing)

"One of our favorite ideas emerging from the synthesis of semiotic country reports was that of 'X.'"

On March 28, a session exploring semiotics and/of spirituality.

"Traditional research can identify trends, but semiotics helps us predict the direction in which trends are headed."