Get Silly
Far-out — but with a sly, self-deprecating, humorous twist.
Analysis
Viewing a subject though a semiotic lens — in order to ascertain not only what it means, but how.
Class Clown
“I must obey the inscrutable exhortations of my soul.”
Trip Out
Outer space as a metaphor for “far out” adventure.
Mr. Toad
"The clever men at Oxford / Know all that there is to be knowed. / But they none of them know one half as much / As intelligent Mr. Toad!"
Groovy Company
"The power to eat good, feel good, and do good."
Cute Nature
Cartoonish depictions of nature
Minimal Chic
Pack design suggesting few ingredients and an easy-breezy lifestyle.
Smooth Life
“Our Velvety Smooth Products."
Nothing But Milk
"Easy to find, understand, and afford."
Magic Nature
“Imagine a world where…"
Soul Food
“Feed your soul”
Color My World
“Uncap your creativity.”
Sprezzatura
“Buongiorno Chicago.”
Night Life
“Most likely to win ‘Life of the Party.’