Making Sense
"Even when a project isn’t explicitly semiotic, the principles guide how I approach my ethnographic and cultural work."
Marina Machauer
Marina Machauer is a cultural foresight researcher, semiotician and strategist living in Hamburg, Germany. She is spending her time working with everyday people, international experts, cultural curiosities, images and narratives to understand what is going on beneath the surface. Most of her projects are in collaboration with German and international agencies, with whom she shares a love for pattern-spotting, cultural curiosity and smart moves.