Juan Manuel Montoro

Juan Manuel Montoro is based in Santiago de Compostela, where he works as a freelance writer, journalist, consultant, and scholar. He holds a BA in Social Communication (Catholic University of Uruguay), an MA in Semiotics (University of Bologna), and is currently pursuing a PhD in Sports and Movement Sciences at the University of Lausanne. As an applied semiotician, he has worked in collaboration with PR and marketing agencies, as an external consultant for governments, private clients, and the third sector. After a series of personal and professional setbacks, he worked full-time as a waiter at Bar Tokio in Santiago — a life-changing experience he plans to write about someday.