Daria Arkhipova

Daria Arkhipova is a specialist in qualitative research for branding and marketing strategies, science communicator and writer. She is currently a Ph.D. student at University of Turin researching on how AI suggestions in social networks can influence human decision-making and cognition using semiotics approach.


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Semiotics Semionaut

Making Sense

"Our bodies are part of our research tools — experience matters. It’s not just about hours in the office; it’s about the life you live."