Christo Kaftandjiev

Christo Kaftandjiev is professor of semiotics and marketing communications in the Faculty of Journalism, Sofia University (Bulgaria). The author of 10 marketing semiotics textbooks, he is also editor-in-chief of the American Journal of Linguistics, and a member of the editorial board for the International Journal of Marketing Semiotics. He speaks at business seminars, scientific conferences, and advertising festivals worldwide.